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E comme ecriture française

 We all take endless lecons in française before heading to France for our vacance.

 But no one tells you if you want to eat in France particularly pastry and chocolates you'll need lecons in ecriture française, something every French kid learns in school from early days.

 Like learning French isn't tough enough without seeing it everywhere in all manner of flowery script.

 Sasha Finkelsztajn in the Marais, famous for their cheesecake and strudel has covered their entire egg yoke building in ecriture française.

 Translation: Tropezienne - a famous dessert from where?
St. Tropez.
This kind of hamburger bun-like pastry is filled with a giant pile of super rich whipped cream.

 Just to confuse you from the same area - a sandal by the same name.

 Almost edible Repetto ballerinas announces it's sale in ribbony ecriture française. This we can all read.

 Lenotre tops their luscious charlotte in ecriture française but helps you out with good old Helvetica as a window sign/porte etiquette.

 A confiserie in Nancy (where everyone can easily read ecriture française backwards and forwards) pairs Belle Epoch fonts with  plain caps.

 Not to worry...almost all boulangeries shout out their presence in big capitols any tourist can deceifer. It's when you get inside the challanges arise.

 I, myself have wasted endless hours trying to write ecriture française like your average 8-year old French school kid.
 I even tried putting it on a mug at Zazzle but I think I have to practice much more before I do this...

PBers, you are being tested.
Can you read the ecriture française on this package?
Fortunately they put a picture on the outside for us idiots...

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